An event to celebrate the arrival of Google Cloud in France, with immersive lighting design and a VJ performance.

Maison de la Mutualité

Paris, France

Our creative response involved the production of an immersive hallway filled with light, with a nod to the aesthetics of Google’s data centers.

In addition, we curated the content for the keynote stream, captivating an audience of 100,000 live viewers, while orchestrating an LED scenography and dynamic VJing to infuse the evening with celebratory energy.

Google Cloud

Technical data

Corridor (20m long):

110m of tube with UV paint

28m LED strip

 

Stage (16 x 9m):

4 x 20KL videoprojector

60m LED strip

Modulo PI

Google Cloud

Credits

Production
Litup

Creative direction
Jonathan RICHER – THÉORIZ

Scenographic concept
THÉORIZ x WSK
Design Aglaé for UV vegetation

VJing
WSK

Content creation
Benoit ARBELOT, Zoé DUJARDIN – THÉORIZ
Dragon
Arturo GANDARA

Technic
GL event

Video editing
Garance DELURY – THÉORIZ

Music
Micrah – Conduire Future Bass

Special thanks
Antoine COUBLE
Mounia BOUHDA

Google Cloud
Google Cloud
Google Cloud